Recruitment Marketing Strategies

We’re ready to deliver talent attraction strategies that engage candidates where they are—and convert them into applicants.

We're the perfect partner for attracting talent.

NAS Recruitment Innovation’s goal is to be a partner in all your recruiting marketing and strategy needs, serving as a trusted resource and valued extension of your team. We’re a one-stop shop for everything from recruiting strategy, planning and buying to digital, social and programmatic marketing.

We develop recruitment strategies specific to your needs and target audience.

We’ll work hard to get the candidates you need, keeping your budget top of mind.

Our media experts know the vendors and have the clout to negotiate the best rates.

NAS is media neutral, which means performance analytics are real and unbiased.

We respond quickly and follow up with regular touch points and meetings.

We have in-house creative to provide exciting content for all your campaigns.

From Employer Branding

to Digital Campaigns: 


A Partnership That Performs

Guide Dogs for the Blind

"NAS has been a great partner to us, from helping to build our employer brand identity and the careers section of our web site to developing and managing digital campaigns, streamlining job descriptions and creating innovative recruiting strategies for hard-to-fill roles. They provide analytics and reporting, helping us to understand where we get the greatest impact. "

Alima Connan
Human Resources Recruiter
Guide Dogs for the Blind

NAS strategies lead to

150% increase in applicants

Programmatic Recruitment Advertising

Smarter Job Ad Spending with Real-Time Results

Programmatic job advertising enables you to buy online job ads in real time based on performance, with pay-per-click or pay-per-application pricing. NAS manages every aspect—strategically placing and adjusting ads, optimizing spend, and providing clear results.

We reduce cost-per-click through real-time bidding, drive traffic to hard-to-fill roles, and adjust job sponsorships on the fly. Once a job hits its target or budget, we stop spending automatically. You'll also get robust analytics and easy-to-digest reporting to inform your next move.

Better performance. Lower spend. Let programmatic do the heavy lifting.

Programmatic delivers 


111% increase in applicants

Social Media Advertising

Engage Candidates Where They Already Are

NAS delivers proven social media advertising strategies that elevate your brand, attract the right candidates, and drive measurable results. From audits to full-scale management, we support your team at every stage—organic, paid, or both.

We analyze your presence and your competitors, craft targeted promotion strategies, and provide a content calendar to keep you on track. Whether it’s Facebook, Instagram, LinkedIn, or other platforms, we help you meet candidates where they are and inspire them to take action.

Recruit where your audience lives online and make every post count.

Digital Marketing Services

Targeted Campaigns That Drive Awareness and Applications

NAS builds data-driven digital marketing strategies designed to attract both active and passive candidates while strengthening your employer brand. From strategy and creative to campaign management and reporting, we handle every step—so you get results without the guesswork.

We assess your hiring needs, choose the right platforms, and create compelling ads that speak to your audience. As a Google-certified partner, we use search, display, and retargeting to reach candidates where they’re most engaged. Then we optimize in real time to maximize your ROI.

Need better results from your digital spend? We’ve got you covered.

Retargeting brings

2,000+ applications

Traditional Media Marketing

There’s still an important role for more traditional marketing tactics such as hiring events, collateral, print advertising and out-of-home advertising. Radio and streaming audio can also be effective. We’ll recommend any media option that works for your audience and we’ll provide compelling content that maximizes its effectiveness.

Amplify your reach with proven, high-impact traditional media strategies.

Internal Marketing

Re-recruiting your current employees is essential and requires ongoing reminders of the career programs and benefits you offer. We’ll assist with an internal communications strategy that focuses on benefits, learning and development programs, employee recognition programs, and cultural celebrations. We can also upgrade your employee referral program to increase adoption and improve results.

Strengthen company culture, drive referrals, and retain your best employees.

Let’s create a targeted strategy to meet your goals.