Streamline & Scale Your

Employee Referral Program for Better Results

In today’s hiring market, referrals are one of the leading sources for recruitment in both quantity and quality of hires. A strategic employee referral program is an important part of your recruitment strategy. NAS offers effective, easy-to-use creative tools to help you generate employee referrals with our Employee Referral Program Package.

Referrals are the top recruitment source
in volume and quality of hires

Referral candidates are more likely to
be hired and accept an offer

An ERP can save companies $3,000
or more per hire

An employee referral program fits into your overall recruitment strategy by leveraging your employees' professional network to source referred candidates for open positions efficiently. These programs benefit the organization as a whole by streamlining recruitment processes, improving the quality of job applicants, and supporting an efficient hiring process. An employee referral program is generally cheaper and faster than other recruiting efforts to attract quality candidates, and referred hires stay in their jobs longer than traditional hires. Referred candidates are often high-quality candidates who align with the company's values and employer brand, making them more likely to be hired and succeed in their new position.

With a customized employee referral program, you can save up to $3,000 or more per hire and build a workforce of employees more likely to stay in their roles longer than traditional hires.

Introduction to Employee Referral Programs (ERPs)

Employee referral programs have become a pivotal tool for organizations aiming to recruit the best talent in a competitive job market. By empowering existing employees to refer candidates from their own personal and professional networks, companies can access a pool of qualified candidates who are more likely to align with the company’s values and culture. This approach not only enhances the quality of hires but also strengthens the overall recruitment marketing strategy by leveraging trusted relationships and firsthand knowledge of the workplace.

At the heart of successful employee referral programs is the ability to engage current employees in the hiring process. When employees are encouraged to refer candidates for open positions, they become active participants in building the company’s talent pipeline. Referral programs often include incentives such as employee referral bonuses, which motivate employees to identify and recommend top talent. These incentives, combined with a clear employee referral policy, help ensure that the process is transparent, fair, and rewarding for everyone involved.

One of the standout benefits of employee referrals is their ability to attract passive candidates: talented professionals who may not be actively searching for new jobs but are open to the right opportunity. By tapping into the networks of existing employees, companies can reach potential candidates who might otherwise be missed by traditional job boards or recruitment channels. This strategy broadens the talent pool and increases the likelihood of finding candidates with critical skills and a strong cultural fit.

How to Create an Employee Referral Program (ERP)

The first step in creating an effective employee referral program is clearly communicating program objectives to your organization. The recruiting team should collaborate closely with marketing to enhance the employee referral program, ensuring alignment with recruitment marketing efforts and the company's employer brand.Employee referral programs have become a pivotal tool for organizations aiming to recruit the best talent in a competitive job market. By empowering existing employees to refer candidates from their own personal and professional networks, companies can access a pool of qualified candidates who are more likely to align with the company’s values and culture. This approach not only enhances the quality of hires but also strengthens the overall recruitment marketing strategy by leveraging trusted relationships and firsthand knowledge of the workplace.

To create an effective employee referral program, organizations should start by developing a comprehensive employee referral policy. This policy should outline how employees can refer candidates, the criteria for successful referrals, and the rewards available. Providing training and resources helps employees understand the process and encourages them to refer candidates who are likely to thrive within the company. Regular communication, recognition of successful referrals, and opportunities for feedback all contribute to a positive referral experience and sustained employee engagement.At the heart of successful employee referral programs is the ability to engage current employees in the hiring process. When employees are encouraged to refer candidates for open positions, they become active participants in building the company’s talent pipeline. Referral programs often include incentives such as employee referral bonuses, which motivate employees to identify and recommend top talent. These incentives, combined with a clear employee referral policy, help ensure that the process is transparent, fair, and rewarding for everyone involved.

Ultimately, employee referral programs offer many benefits, from reducing recruitment costs and streamlining the hiring process to improving the quality of hires and strengthening company culture. By integrating referral programs into a broader recruitment marketing and talent acquisition strategy, companies can attract, engage, and hire the best talent, turning their own employees into powerful ambassadors for the organization’s growth and success.

ERP Deliverables Customized for Your Needs

As a leader in the recruitment marketing industry, NAS Recruitment Innovation understands how to build an effective and intriguing employee referral program to engage your workforce while building a qualified talent pipeline. We start with a comprehensive audit of your current digital marketing and recruitment efforts to identify opportunities for improvement that best suit your recruitment needs. You choose and pay for exactly what you need with a fully customizable package, and our creative team will work with you to develop tools that fit your needs:

  • Website/Intranet Banners
  • Landing Pages
  • Internal Email Marketing Templates
  • Social Post Templates
  • Employee Email Signature
  • Posters
  • Single-Page Flyer
  • Brochure
  • Table Tents
  • Referral Cards
  • Customized Mailers

Create Your Employee Referral Program (ERP) with NAS Recruitment Innovation

Employer branding plays a crucial role in the success of any recruitment marketing effort, including employee referral programs. A compelling employer brand, showcased through engaging job descriptions, a dynamic career site, and active social media presence, helps attract candidates who are excited about the company’s mission and workplace culture. Recruitment marketing specialists are instrumental in crafting and promoting this brand, ensuring that both job seekers and current employees are inspired to participate in the referral process.


Are you engaging your workforce to help with your recruitment marketing strategy? Get more time back and maximize your spend by integrating an Employee Referral Program (ERP) today.

Improve Retention, Speed Up Hiring & Cut Costs with a Custom Referral Program Designed to Deliver Results