ACTIVATE®
Recruitment Analytics
If You Can’t Measure Your Performance, You Can’t Improve It
Data analytics are crucial to understanding the candidate journey through your application process, identifying key areas for optimization and improvement to help fill your open roles with the right people. Does your current analytics solution provide all the data you need to make crucial recruiting and hiring decisions?
Ask yourself if you are able do the following with your current analytics:
- Measure your key performance indicators
- Evaluate past efforts to plan for the future
- Gain real-time access for data review and sharing, using data visualization and dashboards to make complex data easy to understand and share
- Use analysis tools to process and interpret recruitment data
- Achieve full visibility, including track to hire

ACTIVATE® Analytics offers a variety of analytics offerings that can change the game for you in recruitment marketing. These offerings utilize advanced analysis techniques and analytics tools to provide deeper insights into your recruitment data.
Types of Analytics: Descriptive, Diagnostic, and Prescriptive
Analytics is a broad term encompassing various methods and tools used to support better business decisions and informed decisions for the company and organization. Analytics can be applied to various types of data, including sales data, employee data, and human capital metrics, to optimize business decisions and organizational performance. Your organization can benefit from the insights gained through these analytics, supporting strategic planning and human resources management.
Understanding the different types of analytics is essential for organizations aiming to maximize the value of their recruitment data:

By utilizing these four types of analytics—descriptive, diagnostic, predictive, and prescriptive—organizations can gain a comprehensive understanding of their recruitment data, analyze trends, and make data-driven decisions that support ongoing success.
The best part about ACTIVATE Analytics: Our team at NAS Recruitment Innovation is here every step of the way to make sure you're getting the most out of your data to help make key recruiting decisions based on your KPIs.
Business Data Integration: Connecting Recruitment to Organizational Success
Integrating business data from multiple sources is a critical component of effective recruitment analytics. By bringing together data from applicant tracking systems, human resources platforms, and other business data sources, organizations can gain a unified view of their recruitment efforts and their impact on overall business outcomes.
This integration enables HR leaders to analyze key metrics such as time-to-hire, source effectiveness, and candidate experience, providing actionable insights that drive continuous improvement. By identifying trends across different data sets, organizations can make data driven decisions that enhance employee engagement, streamline processes, and reduce costs.
Here's How We Bring Data Analytics to Life for You
Analyze Your Recruitment Data with ACTIVATE®
Data analytics plays a vital role in connecting recruitment strategies to broader organizational goals. With integrated business data, companies can reveal trends, optimize recruitment processes, and ensure that every hiring decision supports long-term success. Leveraging these insights empowers organizations to improve business outcomes, strengthen their workforce, and maintain a competitive edge in today’s dynamic talent landscape.
NAS Recruitment Innovation understands the importance of reliable data analytics tools to support your recruitment and hiring efforts. Let’s chat and we’ll show you how our platform works to drive results for your organization.
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