Boomerang Employees: Keep in Touch
After Employee Departure with Our Package
Your recruitment strategy shouldn’t stop when a valued team member decides to depart from your organization. It’s crucial to implement an ongoing plan for keeping in contact, providing updates, and reassuring departing employees that they will always have a place to return.
That’s where our Boomerang Package can help. Boomerang employees can save employers 60% on recruitment costs and foster a culture of growth and longevity for your company.
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Cultivate a personal connection with former employees through customized and meaningful outreach efforts
Boost your company’s visibility and brand image by creating an alumni network
Conduct insightful research like offboarding surveys and exit interviews to find areas for improvement and reduce employee turnover
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What are Boomerang Employees?
Boomerang employees, or those who leave a company and later return, are becoming a valuable asset in today’s competitive talent market. Hiring boomerang employees offers unique advantages for organizations looking to strengthen their workforce with individuals who already understand the company culture, values, and internal processes. These former employees bring fresh perspectives gained from their experiences elsewhere, while also requiring less time to onboard and integrate into existing teams.
By analyzing the reasons why employees leave and what motivates them to return, companies can refine their recruitment marketing strategies to better attract and retain top talent. Effective recruitment marketing targets new job seekers and keeps the door open for previous employees who may be interested in returning. This approach enhances talent acquisition efforts, ensuring that the best talent—new or returning—remains within reach. Embracing boomerang employees as part of your recruitment marketing and talent acquisition strategy can lead to a more resilient, adaptable, and high-performing organization.
Customized for Your Company Culture & Needs
The Boomerang Package offers a variety of options to develop effective employee boomerang and retention strategies. Our creative team will collaborate with you to design a tailored approach with solutions and collateral that align with your specific needs to reflect your employment brand and voice, including:
During this session, recruiters understand the company's mission and use this information to develop a recruitment marketing strategy that targets specific job openings and job search channels, including job boards and various job boards, to attract ideal candidate personas.
The landing page is designed to support candidate engagement and the candidate journey by providing hyper personalized content for job applicants and new employees, enhancing the overall candidate experience and employer branding.
This template gathers data-driven insights from departing employees, which can inform talent acquisition teams and recruiters to better understand candidate personas, including education level and preferences for in person or remote work, ultimately improving future hiring process outcomes.
A branded, personalized card sent to former employees that celebrates their contributions and leaves the door open for future opportunities. This thoughtful touch reinforces a positive offboarding experience, maintains employer brand loyalty, and encourages consideration of return employment.
A professionally designed mailer or email newsletter tailored for alumni audiences, highlighting new opportunities, company updates, and success stories of returning employees. This collateral helps maintain relationships with former talent, drive engagement, and prompt re-entry into the candidate funnel.
These templates feature compelling subject lines and are crafted to engage candidates throughout the hiring process, supporting candidate engagement and delivering hyper personalized content at every stage of the candidate journey.
Concise, friendly messaging intended for SMS outreach to former employees, reminding them of new job opportunities, upcoming alumni events, or to visit a dedicated landing page. Text reminders support timely, high-engagement outreach and encourage reactivation of qualified candidates with prior company experience.
Custom-designed creative assets to support a company’s LinkedIn alumni group or showcase page, helping foster community among former employees. These graphics reinforce employer branding, promote open roles, and create an ongoing dialogue with past team members in a familiar digital space.
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Creating an Alumni Network
Building a strong alumni network of former employees is essential for companies aiming to attract boomerang employees and maintain a robust talent pipeline. An alumni network serves as a bridge between former employees and the organization, keeping them connected through regular updates, job opportunities, and company news. This ongoing engagement not only strengthens your employer brand, but also encourages employee referrals, as alumni are more likely to recommend your company to other qualified applicants.
Encouraging alumni to participate in company events, share their experiences, and refer new talent further amplifies your recruitment marketing efforts. This approach attracts boomerang employees and enhances the overall employee experience, making your organization a destination for top talent at every stage of their career journey.
Our team at NAS Recruitment Innovation may recommend building an alumni network to reconnect with previous employees or we can create a strategy to help you maximize outcomes with your existing alumni network. This crucial part of the boomerang employee strategy ensures you stay top-of-mind with former employees.
Re-engage Potential Boomerang Employees
Leveraging social media platforms and your career site, you can create a dynamic talent network that keeps potential candidates informed and engaged. Effective recruitment marketing strategies, such as targeted email marketing campaigns and engaging social media marketing, help keep your company top-of-mind for former employees considering a return. By fostering a sense of community among current and former employees, you create an environment where returning to your organization feels both natural and rewarding.
